Passionate about design for over 20 years, transforming concepts into simple, visually engaging, and strategically impactful creations.
KIKI ROSWARA ROSPIN is a seasoned and passionate Creative Director - Senior Visual Designer - UX/UI Designer based in Jakarta, Indonesia. She is known for her ability to develop brands and create captivating digital experiences that leave a lasting impact on audiences. With over 20 years of experience in the industry, she has honed her expertise in various aspects of design, ranging from brand identity development to user interface design. Her versatility and adaptability have allowed her to work on diverse projects, gaining valuable insight into different industries and audience preferences.
This portfolio site showcases her ability to transform ideas into visually stunning and impactful designs. Her expertise includes logo design, presentation slides, report design, brand identity development, website design, mobile app design, and user interface design. She understands the significance of creating a cohesive and compelling visual identity that resonates with the target audience. Her passion for creating brands and digital experiences that engage and inspire is unparalleled.
SKILL & EXPERTISE
UX/UI
The design of the user interface and user experience is crucial for driving sales and promoting the growth of a business. It involves enhancing the satisfaction of customers by providing them with what they are looking for and improving their overall experience. By doing so, businesses can gain the trust of their customers and encourage them to use their website or application.
PACKAGING
Packaging is not just about enclosing the product in a box or plastic. It's a crucial element of a company's marketing strategy. Packaging design involves the use of shape, colors, graphics, and typography to attract and capture the attention of customers. It's the first physical step to make people fall in love with a company, brand, or product. The packaging speaks directly to the customers, which is why it plays an important role in creating a great marketing experience.
BRANDING
Brand integration and marketing strategy are all about creating awareness and ensuring that people always remember your brand, product, and company. It involves being consistent in delivering your message across multiple platforms. For businesses, it's about determining the most effective approaches and investing the right amount of money to achieve the desired results.
CORPORATE IDENTITY
A well-crafted corporate visual identity can add significant value to a company's brand equity. This identity can become the company's most powerful asset if developed properly. When developed properly, a brand personality can create a strong bond between the company and its customers. It plays a vital role in shaping people's perceptions of the company's image, brand, and services.
SOFTWARE PROFICIENCY
Adobe Illustrator - Adobe Photoshop - Adobe InDesign - Adobe XD - Adobe Premiere - Adobe After Effect Figma - Google Sketch Up - Microsoft PowerPoint - Keynote
WORKS EXPERIENCE
Creative Director | iMiTYWORKS (Imaji Inti Kreasi) | 2021 - present
Business Insight Manager | Allianz Indonesia | 2018 - 2021
Art Director | Nutrifood Indonesia | 2005 - 2018
Creative Manager | Nutrifood Indonesia | 2004 - 2005
Graphic Designer | Matahari Indonesia Advertising | 2003 - 2004
Graphic Designer | Coldwell Banker Property | 2002 - 2003
CLIENT LIST
